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Hockey Canada Foundation grants more than 3,300 financial assists

Record number of Assist Fund applicants to receive registration subsidies

NR.085.23
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November 27, 2023
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CALGARY, Alberta – The Hockey Canada Foundation has announced that 3,322 young players across the country will receive subsidies towards hockey registration fees for the 2023-24 season through its Assist Fund, which is the most in the program’s four-year history.

More than $1.5 million will be distributed to approved participants this season, with assists going to kids in each of Hockey Canada’s 13 Members. 

This year’s record number of assists represents a 30% increase compared to last season, and 38% of assists are to participants who identify with the Black, Indigenous and racialized community.

“The Assist Fund is such an important program that helps more children and families register for hockey and create lifelong memories through the sport we all love,” said Donna Iampieri, executive director of the Hockey Canada Foundation. “This initiative would not be possible without the generosity of Canadians and our partners, and with their support, we look forward to providing more assists to those facing financial barriers to hockey in the future.”

Since 2020, the Assist Fund has provided financial support to more than 8,000 kids, including over 3,000 who identify with the Black, Indigenous and racialized community. The Assist Fund was launched ahead of the 2020-21 season in response to the many families experiencing financial challenges as a result of the COVID-19 pandemic, and has continued to provide subsidies to help more young Canadians enjoy the game they love.

The Hockey Canada Foundation Assist Fund – parent testimonials

“Tucker loves everything hockey, and he is so thankful for organizations like this that let him get on the ice. Thank you for helping my child be active and healthy!” – Jesse in Ontario

“Our community has a growing number of Indigenous players and we wouldn’t be able to do it without the support of the Assist Fund.” – Averil in British Columbia

“Jaxon eats, sleeps and plays hockey and his love for it is something I could never take away from him. We are honoured to be part of the Hockey Canada Foundation and look forward to keeping him doing what he loves.” – Charlene in Alberta

Canadians can give an assist of their own this holiday season, with 100% of donations going towards subsidized registration fees for additional Canadian kids. More information can be found at AssistFund.HockeyCanadaFoundation.ca.

To learn more about the Hockey Canada Foundation, please visit HockeyCanadaFoundation.ca, or follow along through social media on FacebookLinkedIn, X and Instagram.

For more information:

Esther Madziya
Manager, Communications
Hockey Canada

(403) 284-6484 

[email protected] 

Spencer Sharkey
Manager, Communications
Hockey Canada

(403) 777-4567

[email protected]

Jeremy Knight
Manager, Corporate Communications
Hockey Canada

(647) 251-9738

[email protected]

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