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World Juniors Attract Record Ratings
First two World Junior games attract record ratings on TSN 165% increase from last year’s tournament
FEA.031.02
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December 30, 2002
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TORONTO – TSN has scored record-breaking ratings during the first two games of the 2003 IIHF World Junior Hockey Championship from Nova Scotia with a national average minute audience of 896,000 viewers (2+).

Team Canada’s first round-robin match-up on December 26, an 8-2 victory over Sweden, attracted 910,000 viewers (peaked at 1,084,000 during the last 30 minutes of the game) while Canada’s 4-0 shutout of the Czech Republic on December 28 drew 881,000 viewers (peaked at 1,043,000 during the last 30 minutes of the game).

The 896,000 viewer average for the first two games of the 2003 tournament marks a 165 per cent increase from the first two World Junior games in 2002, which averaged 338,000 viewers. This year’s two game average marks a 32 per cent increase from the first two games of the 1999 World Junior tournament from Winnipeg, which averaged 679,000 viewers.

The two games from the 2003 tournament are the highest rated round robin match-ups in World Junior history. The previous highest rated round robin game was during the 1995 tournament when Canada defeated the Czech Republic on , attracting 833,000 viewers.

(Please note: ratings for Canada vs. Germany on are not yet available.)

TSN’s coverage of the 2003 IIHF World Junior Hockey Championship continues on Tuesday, Dec. 31 at 7 p.m. ET with Canada vs. Finland, followed by the quarter-finals, semifinals and the gold medal game.

TSN is Canada's Sports Leader. Setting the Canadian sports broadcasting standard, TSN's comprehensive schedule includes its flagship news program SPORTSCENTRE, as well as NHL, Toronto Maple Leafs and international hockey, the Olympic Games, Blue Jays baseball, F-1, NASCAR and CART auto racing, CFL, NFL, NBA, PGA TOUR and LPGA Tour, World Cup soccer, Season of Champions curling, figure skating and amateur sports action. Majority owned by CTV Inc., TSN is available in eight million households. TSN's programming and news content is also available on-line at TSN.ca. CTV Inc. is a division of Bell Globemedia Inc.

Source: Nielsen Media Research


For more information:

Francis Dupont
Manager, Media Relations/Communications
Hockey Canada
403-777-4564
fdupont@hockeycanada.ca

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