Hockey Canada Network |
Bobby Orr Delivers Big Promise to The Canadian Minor Hockey Community
November 3, 2005

Hockey legend unveils Chevrolet Safe and Fun Promise Quilt - 1,000 unique pledges
to keep the game of hockey safe and fun for all.

Calgary, AB – Bobby Orr revealed the biggest promise of his life today - a 400 square foot patchwork of individual pledges to uphold the values of respect and responsibility in our nation’s game from 1,000 members of Canada’s minor hockey community. 

The Chevrolet Safe & Fun Promise Quilt was unveiled by Orr in Calgary on the eve of National Hockey Parent Day in Canada (November 5), which kicks off the Hockey Canada’s annual Hockey Canada Week (November 5-12, 2005). 

For the past six months, the quilt has grown one unique promise at a time as it criss-crossed Canada with the Chevrolet Safe & Fun Hockey program, a series of one- and three-day events for minor hockey players, parents and coaches.  At each event, participants were asked to decorate small swatches of cloth with words and pictures to illustrate the values of respect and responsibility in hockey. The first to decorate swatches were Chevrolet Safe & Fun Hockey ambassadors Orr, NHL Hall of Fame Member Mike Bossy and National Women’s Hockey Team member and Olympic Gold Medalist Cassie Campbell.

“Hockey is a game that relies on teamwork, and I am humbled by the results of this remarkable team effort to commit to a respectful and responsible hockey experience for all,” said Bobby Orr. “To see a promise from a seven year-old player in Vancouver next to one from a parent in Charlottetown demonstrates that regardless of where you’re from, everyone in the minor hockey community shares the same responsibility to develop better people through sport.”

“GM Canada and our network of Chevrolet dealers across Canada have a long history of supporting amateur hockey, and the Chevrolet Safe & Fun Promise Quilt builds on this legacy in a new and meaningful way,” said Tom Laurie, manager, advertising and communications, GM of Canada.  “The act of actually signing one's name and personalizing a swatch will have a positive and lasting impact on all involved in our national sport.”

The completed Chevrolet Safe & Fun Promise Quilt will be displayed at hockey events and venues across the country in the year ahead to help communicate the important values of respect and responsibility in hockey.

The Chevrolet Safe & Fun Promise Quilt initiative is an extension of the Chevrolet Safe & Fun Hockey program, created by Orr and General Motors in 1999 to instill the values of respect and responsibility in hockey through on- and off-ice activities.

About GM’s commitment to amateur sports and the community

GM Canada has a longstanding history of supporting amateur sports across the country and developing athletes of all levels.  GM has an overarching philosophy that includes its support of initiatives such as the Chevrolet Safe and Fun Hockey program, an ongoing effort to foster the values of respect and responsibility in young players and their parents. GM Canada is also the official sponsor and exclusive vehicle provider for the nation’s premier developmental alpine racing series – the Pontiac GMC Cup –supporting elite amateur ski racers in Canada for more than 35 years.  GM plays an active role in communities across the country with programs like GM Community Wheels, which offers a turnkey solution to the transportation needs of community agencies by providing them with GM vehicles; Saturn Kidspace is another program that assists communities in need of safe places for children to play.  To date, more than 300 playgrounds have been built as part of this initiative.

For more information:

André Brin
Director, Communications
Hockey Canada

Francis Dupont
Manager, Media Relations/Communications
Hockey Canada

Jason LaRose
Manager, Content Services
Hockey Canada

Kristen Lipscombe
Coordinator, Communications
Hockey Canada

Keegan Goodrich
Coordinator, Media
Hockey Canada

2014 Esso Cup: SUD 3 - EDM 2
Apr 23, 2014
A pair of power play goals in the second led Sudbury to its third win.
2014 Esso Cup: FRA 7 – MON 2
Apr 23, 2014
The Phantom fired 50 shots on net in picking up its first win of the Esso Cup.
2014 TELUS Cup: HAL 3 - CHA 7
Apr 23, 2014
Eight players had multi-point games to lead Châteauguay to its first win.
2014 TELUS Cup: TOR 4 - MJ 2
Apr 23, 2014
Marco Bozzo’s hat trick helped the Young Nationals to another win.
2014 Esso Cup: STC 3 - WEY 2
Apr 23, 2014
The Sabres scored three in the first and hung on to defeat the Gold Wings.
2014 TELUS Cup: OKA 1 - PA 1
Apr 23, 2014
Kjargaard and Bryshun traded goals in yet another tie game.
2014 Esso Cup: WEY 3 - FRA 2
Apr 22, 2014
Caitlin Dempsey’st wo goals paced Weyburn past Fraser Valley.
2014 Esso Cup: MON 5 - EDM 4
Apr 22, 2014
Faith Steeves netteda hat trip to leadthe Rockets to itsfirst win.
2014 TELUS Cup: PA 1 - CHA 1
Apr 22, 2014
Goaltending stole the show as the Mintos and Grenadiers tied.
2014 Esso Cup STC 2 – SUD 1
Apr 22, 2014
A shorthanded goal from Alexa Vasko late in the second was the difference.
2014 TELUS Cup: TOR 3 - HFX 0
Apr 22, 2014
Longo a marqué deux fois pour procurer un premier gain aux Young Nationals.
2014 TELUS Cup: MJ 3 - OKA 3
Apr 22, 2014
Another tie for both the Generals and Rockets, this time a 3-3 game.
Photo Credit: