Hockey Canada Network |
News
Bobby Orr Delivers Big Promise to The Canadian Minor Hockey Community
GN.016.05
|
November 3, 2005
|
|

Hockey legend unveils Chevrolet Safe and Fun Promise Quilt - 1,000 unique pledges
to keep the game of hockey safe and fun for all.

Calgary, AB – Bobby Orr revealed the biggest promise of his life today - a 400 square foot patchwork of individual pledges to uphold the values of respect and responsibility in our nation’s game from 1,000 members of Canada’s minor hockey community. 

The Chevrolet Safe & Fun Promise Quilt was unveiled by Orr in Calgary on the eve of National Hockey Parent Day in Canada (November 5), which kicks off the Hockey Canada’s annual Hockey Canada Week (November 5-12, 2005). 

For the past six months, the quilt has grown one unique promise at a time as it criss-crossed Canada with the Chevrolet Safe & Fun Hockey program, a series of one- and three-day events for minor hockey players, parents and coaches.  At each event, participants were asked to decorate small swatches of cloth with words and pictures to illustrate the values of respect and responsibility in hockey. The first to decorate swatches were Chevrolet Safe & Fun Hockey ambassadors Orr, NHL Hall of Fame Member Mike Bossy and National Women’s Hockey Team member and Olympic Gold Medalist Cassie Campbell.

“Hockey is a game that relies on teamwork, and I am humbled by the results of this remarkable team effort to commit to a respectful and responsible hockey experience for all,” said Bobby Orr. “To see a promise from a seven year-old player in Vancouver next to one from a parent in Charlottetown demonstrates that regardless of where you’re from, everyone in the minor hockey community shares the same responsibility to develop better people through sport.”

“GM Canada and our network of Chevrolet dealers across Canada have a long history of supporting amateur hockey, and the Chevrolet Safe & Fun Promise Quilt builds on this legacy in a new and meaningful way,” said Tom Laurie, manager, advertising and communications, GM of Canada.  “The act of actually signing one's name and personalizing a swatch will have a positive and lasting impact on all involved in our national sport.”

The completed Chevrolet Safe & Fun Promise Quilt will be displayed at hockey events and venues across the country in the year ahead to help communicate the important values of respect and responsibility in hockey.

The Chevrolet Safe & Fun Promise Quilt initiative is an extension of the Chevrolet Safe & Fun Hockey program, created by Orr and General Motors in 1999 to instill the values of respect and responsibility in hockey through on- and off-ice activities.

About GM’s commitment to amateur sports and the community

GM Canada has a longstanding history of supporting amateur sports across the country and developing athletes of all levels.  GM has an overarching philosophy that includes its support of initiatives such as the Chevrolet Safe and Fun Hockey program, an ongoing effort to foster the values of respect and responsibility in young players and their parents. GM Canada is also the official sponsor and exclusive vehicle provider for the nation’s premier developmental alpine racing series – the Pontiac GMC Cup –supporting elite amateur ski racers in Canada for more than 35 years.  GM plays an active role in communities across the country with programs like GM Community Wheels, which offers a turnkey solution to the transportation needs of community agencies by providing them with GM vehicles; Saturn Kidspace is another program that assists communities in need of safe places for children to play.  To date, more than 300 playgrounds have been built as part of this initiative.


For more information:

André Brin
Director, Communications
Hockey Canada
403-777-4557
abrin@hockeycanada.ca

Francis Dupont
Manager, Media Relations/Communications
Hockey Canada
403-777-4564
fdupont@hockeycanada.ca

Jason LaRose
Manager, Content Services
Hockey Canada
403-777-4553
jlarose@hockeycanada.ca

Kristen Lipscombe
Coordinator, Communications
Hockey Canada
403-284-6427
klipscombe@hockeycanada.ca

Keegan Goodrich
Coordinator, Media
Hockey Canada
403-284-6484
kgoodrich@hockeycanada.ca

facebook.com/hockeycanada

twitter.com/hockeycanada

youtube.com/hockeycanadavideos

Videos
Photos
2014 WU18C: CAN 5 - GER 2
Apr 19, 2014
Ryan Gropp scored with 5:36 to go to help Canada to its second win.
2014 WU18C: CAN 3 - SWE 1
Apr 17, 2014
Virtanen scored twice to lead Canada to the tournament-opening win.
2014 WWU18C: CAN 5 – USA 1
Mar 30, 2014
U18 women win gold.
2014 WWU18C: CAN 1 – RUS 0 (OT)
Mar 29, 2014
Canada edges Russia in overtime.
2014 WWU18C: CAN 5 – CZE 0
Mar 26, 2014
Canadians shut out Czechs.
2014 WWU18C: CAN 7 – FIN 0
Mar 24, 2014
U18 women blank Finland.
2014 WWU18C: CAN 7 – JPN 1
Mar 23, 2014
Canada starts Worlds with win
2014 PARA: CAN 3 – NOR 0 (Bronze)
Mar 15, 2014
Billy Bridges scored a pair of goals to lead Canada to a Paralympic bronze.
2014 PARA: USA 3 – CAN 0 (Semifinal)
Mar 13, 2014
Corbin Watson made seven saves, but Canada will play for Paralympic bronze.
2014 PARA: CAN 1 – CZE 0 (Preliminary)
Mar 11, 2014
Westlake scored the lone goal to help Canada to a perfect preliminary round.
2014 PARA: CAN 4 – NOR 0 (Preliminary)
Mar 09, 2014
Adam Dixon scored twice to lead Canada to its second straight win in Sochi.
2010 OLYW: Flag Raising
Feb 10, 2010
Canada's National Women's Team taking part in the Flag Raising ceremony at the Olympic Village in Vancouver, B.C.
Schedule
Close
Credit  
Close
Photo Credit: