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New Look for 2006 IIHF World Junior Championship Fires up Hockey Fans
NR.104.04
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November 9, 2004
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VANCOUVER, BC – The 2006 IIHF World Junior Championship Organizing Committee unveiled its new logo at General Motors Place today.  Organizing Committee chair Ron Toigo, and Event General Manager Stuart Ballantyne were joined by Vancouver Mayor Larry Campbell and Hockey Canada President Bob Nicholson for the logo launch and general event update.

"We’re very excited about the new event logo.  It’s definitely a visual that captures the spirit of this hockey tournament for all Canadians”, said Bob Nicholson, President of Hockey Canada. “With just over a year until the puck drops, this new identity will be fundamental to the tournaments’ promotional campaign and will drive sales of licensed event merchandise in time for this years’ holiday season”.

The logo was designed by Grapheme Koo Branding & Design, a Division of Cossette Communication Group.  Gae Wakabayashi, VP Creative Services for Grapheme Koo, described the logo as “Illustrating the dreams, passion and spirit of our great hockey culture in Canada“.

"It will be very satisfying to see the City of Vancouver dressed up with this new imagery”, said Vancouver Mayor, Larry Campbell.  Campbell says “It’s important for us to continue this positive momentum and to showcase Vancouver as a focal point for staging successful major international events as we lead up to the 2010 Games".

In addition to the new logo design, the Event Organizing Committee also provided an update on the event itself.

“We’re very pleased with the progress that has been made to date” said Ron Toigo, Chair of the 2006 IIHF World Junior Championship Organizing Committee.  “Our staff and volunteer committees are proving themselves essential as we continue to move forward on all aspects of the tournament every single day”.  Toigo said “The public interest level is extremely high.  We’ve almost sold 50% of the tickets, which is extremely positive news as we are more than thirteen months out from the start of the event.”

The 2006 IIHF World Junior Championship will begin on December 26, 2005.   Round Robin games will be hosted in Kamloops, Kelowna and Vancouver and the Gold Medal game will be played at General Motors Place in Vancouver on January 05, 2006.

The 2006 IIHF World Junior Championship in Vancouver will mark the seventh time that this international event has been staged in Canada and the first time it will be held in British Columbia. Other years in which Canada hosted this Championship were in 2003 (Halifax, NS), 1999 (Winnipeg, MB), 1995 (Red Deer, AB), 1991 (Saskatoon, SK), 1986 (Hamilton, ON), and 1978 (Montreal, QC). Grand Forks, North Dakota will host the event in 2005.


For more information:

André Brin
Director, Communications
Hockey Canada
403-777-4557
abrin@hockeycanada.ca

Francis Dupont
Manager, Media Relations/Communications
Hockey Canada
403-777-4564
fdupont@hockeycanada.ca

Jason LaRose
Manager, Content Services
Hockey Canada
403-777-4553
jlarose@hockeycanada.ca

Kristen Lipscombe
Coordinator, Communications
Hockey Canada
403-284-6427
klipscombe@hockeycanada.ca

Keegan Goodrich
Coordinator, Media
Hockey Canada
403-284-6484
kgoodrich@hockeycanada.ca

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